June 30, 2025
| Today’s news and insights for marketing leaders
Exclusive
Two new efforts feature tactics like influencer marketing as the big-box store prioritizes promoting value and an on-trend product assortment.
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The retailer threw a $10,000 wedding the same week as the $50 million nuptials between Jeff Bezos and Lauren Sánchez.
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Shalini Stansberry is focused on continuing to bring new consumers to Seventh Generation after winning Gen Z’s favor at Kinder Snacking.
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If you’re using more than 3 tools to manage campaigns and reporting, your MarTech stack is likely bloated. In this webinar, learn about the dangers of a bloated tech stack and how to consolidate your MarTech ecosystem:
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Column
BBDO New York returned to “Beverly Hills, 90210” and brought back landlines and teen magazines to deliver “truth bombs” to millennials.
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To cut through the noise in today’s competitive market, brands and businesses need to change their definition of success. Explore strategies for building long-term value for your customers in this playbook.
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