Are you struggling to stand out in an increasingly crowded marketplace? Wondering how to leverage...
Are you struggling to stand out in an increasingly crowded marketplace? Wondering how to leverage...
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Friday, July 4, 2025
 
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Social Media Examiner
How to Use a Personal Brand for Exposure, Leads, and Sales
Are you struggling to stand out in an increasingly crowded marketplace? Wondering how to leverage your expertise to generate more leads and sales for your business?
Read More
 
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Search Engine Roundtable
Report: Over 12% Of People Also Ask Results Are Google AI Overviews
Last November, Google began to power some of the people also ask results with AI Overviews. Historically the people also ask were featured snippets, but now they can be featured snippets and/or AI Overviews.
 
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Search Engine Roundtable
Confirmed: Google Ads Errors & High Latency Issues
Google has confirmed an issue with Google Ads, where there are unexpected errors, high latency and other unexpected issues with the Google Ads advertiser console. Google said access is fine but it is likely serving some errors and other issues.
 
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Chief Marketer
From Box Scores to Brand Love: How to Turn Sports Data Into Brand Love
On social media, statistics might inform, but storytelling creates connection. Smart communicators don’t stop at the data; they use it as a springboard to craft narratives that resonate, inspire and build brand affinity. Here’s how to approach it.
 
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ClearVoice
The Future of Book Cover Design: Mastering Visual Storytelling in 2025
How the convergence of AI, cultural shifts, and evolving reader behavior is reshaping the art of the first impression The relationship between readers and books has fundamentally changed.
 
ON-DEMAND TRAINING
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American Marketing Association
Digital Marketing Strategy

As consumers increasingly turn to the digital marketplace of the Internet, organizations recognize that they can better reach and connect with their customers, clients, or prospects through digital marketing.

 
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American Marketing Association
Navigating Google Analytics 4 (GA4)

Google Analytics provides marketers with metrics, reports, and tools for measuring audience data and user behavior. This course will give you a basic overview of Google Analytics, ranging from account setup to platform navigation and performance maximization.

 
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American Marketing Association
Content Marketing

Connect with your audience, and build your brand awareness and trust using content marketing.

 
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Harvard Business Review
Research: Marketing Tech Is Broken. Here’s How to Fix It.
This report card offers a systematic approach to identifying and addressing the problem.
 
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CMSWire
Your Missed Opportunity in Customer Experience Culture
Too many organizations treat CX as a function, not a culture, leaving growth, loyalty and employee alignment on the table.Continue reading...
 
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Seth Godin Marketing
Digital editions on big sale
As many of my readers get ready for a long weekend, here are two of my books now on discount at Amazon–for another few days. This is Strategy is 90% off on the Kindle. $3! And This is Marketing is discounted as well.
 
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Hubspot
This behavioral science principle can make your billboard go viral, here’s how
Is billboard advertising still relevant today? Yes, all because of costly signaling. This behavioral science principle states that expensive signals indicate higher quality or status.
 
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Copy Blogger
50 LinkedIn Post Templates Based on Influencer’s Top Performing Posts
Most LinkedIn post templates offer frameworks, like: These frameworks are still effective, but I still find them limiting for a... Continue Reading
 
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Digiday
What AI startup Cluely gets — and ad tech forgets — about attention
Cluely launched a narrative before it launched a tool. And somehow, it’s working.
 
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Social Media Today
TikTok Provides an Overview of Its New Brand Consideration Ads [Infographic]
TikTok’s Brand Consideration Ads enable you to target users based on where they are in the purchase cycle.