In this mailbag edition of his newsletter, Jonathan answers questions about the evolution of tactics, heat and World Cup outsiders
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Why there is no such thing as a perfect football tactic | The Guardian

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José Mourinho, Pep Guardiola and Moises Caicedo all feature in this week’s mailbag.
camera José Mourinho, Pep Guardiola and Moises Caicedo all feature in this week’s mailbag. Composite: Getty Images
13/10/2025

Why there is no such thing as a perfect football tactic

In this mailbag edition of his newsletter, Jonathan answers questions about the evolution of tactics, heat and World Cup outsiders

Jonathan Wilson Jonathan Wilson
 

Do you believe playing styles are developing incrementally or cyclically? Will things naturally come back around, or is it more a matter of rock, paper, scissors where one style counters another for a short while, as the current style gets broadly adopted? – Paul

I dislike the term “cyclical” for tactics because it implies inevitability. Winter, spring, summer, autumn is a cycle; what happens in football tactics is not. When older ideas are repurposed for the modern age, they come with knowledge of what went before. So, to take an extreme example, when Pep Guardiola started fielding teams in a sort of 3-2-2-3 shape, it wasn’t the W-M used by Herbert Chapman in the late 1920s, because in the 100 years since, football has changed enormously: players are fitter, pitches are better, kit is better, we understand pressing, we have data and sophisticated analytical modelling.

Equally, we should be cautious of imagining there is a preferred model – that one tactical system is necessarily better than another. It’s not that there is a best way to play and everybody is striving to achieve the style closest to that. Everything is contingent: there is only ever a best way to play for a particular set of players in particular circumstances.

That said, there are clearly periods when one style is dominant. The arrival of Rafa Benítez and José Mourinho to English football in the summer of 2004, for instance, made control the defining attitude of the Premier League. The appointment of Pep Guardiola in 2016 brought his juego de posición to England, which has had a huge impact throughout the divisions, even as he evolved. First, there was the challenge of Jürgen Klopp, which resulted in Guardiola’s approach and German Gegenpressing moving closer together. Since then, he has inverted full-backs, gone to a back four comprised entirely of central defenders, and had John Stones stepping forward as the signing of Erling Haaland effectively meant the centre-forward no longer functioned as an auxiliary midfielder.

Over the last few months, there has been a radical change. There seems a general acceptance, not least from Guardiola himself, that the style he brought to England is no longer effective. Last season he spoke of the likes of Bournemouth and Newcastle playing modern football – although, in context, he was talking less about having players run more with the ball (as it has been widely interpreted) than about how the crowded fixture list makes it almost impossible to prepare players properly for juego de posición, which requires a different strategic approach for every game. In that sense, the recent shift towards more direct football is less cyclical or incremental than reactive – a means of dealing with external factors.

More generally, football finds itself not so much in a cycle as in a series of competing dialectics. As the emphasis on maintaining possession grew, central defenders – at least at elite clubs – began to be selected less for their defensive qualities than for their ability to pass the ball. That meant less focus on strength or heading ability, leaving them vulnerable against big, powerful centre-forwards. Bring back the big lumbering centre-backs of old, though, and they become susceptible to a well-targeted press. But then, big centre-forwards may not be capable of the constant rapid sprints required to press effectively.

And that’s just one element. We’ve got used to wide forwards who cut infield onto their stronger foot, but as centre-forwards get bigger, better at heading and perhaps less adept at vacating space for a teammate cutting infield, it may be that a preference grows for wide players who do not invert but beat the full-back on the outside to put in outswinging crosses.

There are always wheels within wheels, and that means terms like “cyclical” or “incremental” will always seem reductive.

With summer temperatures in North America consistently hot, will we see a return to the type of World Cup we saw in 1970 and 1982 when oppressive heat reduced the efficacy of pressing? And does this open up the tournament to teams who could pack the pitch with creative No 10s? – Jonathan

I enjoyed your newsletter in September about the new defensive mentality in football, where, as you pointed out, “we are seeing a more physical game centred on crosses, set plays and giving nothing away.” Do you think we’ll see that at next year’s World Cup too? – Bethany

This pair carry on from the previous question. The temperature definitely will be a factor. Consistent pressing will be very difficult and, as at the Club World Cup, I think we’ll see spells in games in which both teams effectively take a breather. Most sides, I suspect, will sit deep in a low block, which means very little space for No 10s. It may be that what ends up being effective is controlling the pace of games, remaining tight defensively and breaking down opponents through attrition. Set plays are likely to be a major factor.

In 2022 we had Morocco making a surprise run to the semi-finals, and in 2018 Croatia got all the way to the final itself. Which “smaller” nation do you think could make a deep run this time around (I’ve got my eye on Norway)? – Wally

It’s slightly baffling that the World Cup is such a closed shop, when there have been shocks at the Euros, the Africa Cup of Nations and the Asian Cup. But it does seem that something about the occasion – or having to play one game more than at confederational tournaments – makes a big difference. Morocco again and Senegal are probably the likeliest African sides to have a decent run (or DR Congo if they make it through the play-offs). As you say, Norway, who have had some excellent players for a while now, are playing extremely well, and Switzerland have become a very consistent side. But the team I think could really surprise people is Ecuador, who have the likes of Moisés Caicedo, Willian Pacho and Pervis Estupiñán, and qualified second from Conmebol.

Trivia question

Which team comes next in the following series: Germany, Germany, Netherlands, Belgium …

a) Croatia
b) Belgium
c) Spain
d) Switzerland

On this day

Michael Owen scored the only goal of the game in England’s win in Baku.
camera Michael Owen scored the only goal of the game in England’s win in Baku. Photograph: Laurence Griffiths/Getty Images

The weather changed the day before the game. Going in to Sven-Göran Eriksson’s press conference at a hotel in Baku, it was bright and sunny; coming out an hour or so later, it was cold and wet, the air brown with sand whipped in by a vicious wind. Overnight it got worse. It’s hard to imagine England have ever played a World Cup qualifier in more bizarre conditions than their away clash with Azerbaijan on 13 October 2004.

The tent at the stadium that was meant to house media activity blew away, and as rain lashed horizontally across the stand, the fragile steel roof offering little protection, most journalists ended up sitting under their desks writing their reports as a colleague commentated on the action.

England won a game ravaged by the conditions 1–0, thanks to Michael Owen’s 22nd-minute header, but the game was also notable for the unveiling outside of a statue of referee Tofiq Bahramov, after whom the stadium was named. Bahramov was the “Russian” linesman who convinced the Swiss referee Gottfried Dienst that Geoff Hurst’s shot had bounced down off the bar and crossed the line to give England a 3–2 lead in the 1966 World Cup final.

US watch

Folarin Balogun celebrates his goal against Ecuador.
camera Folarin Balogun celebrates his goal against Ecuador. Photograph: Dustin Safranek/EPA

The US men’s national team put in an impressive performance against Ecuador, who many (including this newsletter) are tipping to make an impact at next year’s World Cup. The US fell behind to a goal from Enner Valencia but controlled much of the match before Folarin Balogun’s equalizer. The match ended 1-1 but the Americans looked disappointed they hadn’t won against a very good team.

The Kansas City Current only debuted in the NWSL in 2021 but they have been impressive since then. In 2022 they finished runners-up and were one of the four teams to dominate the regular season in 2024. This season is their most impressive yet and they broke the single-season points record on Saturday night when they beat Gotham FC 2-0. Their 62 points beats the previous record of 60, set by Orlando Pride last season – and they still have two games to go.

What to watch

Cape Verde can make history on Monday.
camera Cape Verde can make history on Monday. Photograph: Yousef Murad/AP

(All times US Eastern)

After that impressive draw with Ecuador, the USMNT’s next challenge is against Australia on Tuesday (9pm, TNT). This isn’t a vintage Socceroos side but they still have talent and are headed for their sixth-straight World Cup. On Monday, Cape Verde can qualify for their first-ever World Cup if they beat Eswatini (12pm, ESPN+). Then the Premier League returns at the weekend, with Liverpool v Manchester United the highlight on Sunday (11.30am, USA).

Reading list

Major League Soccer is proving a fertile ground for a growing band of Australian players and coaches, writes Mike Tuckerman.

Gary Neville may not be Orwell but he is a very English type of patriot, says Barney Ronay.

Best goals, biggest gaffes: Premier League fans assess the season so far.

Trivia answer

Croatia’s Luka Modrić kisses his third place medal at the 2022 World Cup.
camera Croatia’s Luka Modrić kisses his third place medal at the 2022 World Cup. Photograph: Hassan Ammar/AP

It’s a) Croatia. They beat Morocco 2-1 in 2022 to become the latest team to win the World Cup’s third-place playoff.

 
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