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OCTOBER 14, 2025 |
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What percentage of US shoppers using credit would abandon a purchase if they weren’t given a buy-now-pay-later (BPNL) option? |
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A) 16% B) 24% C) 31% D) 43% |
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TOP STORY |
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As the murky economic climate leads consumers to adjust their spending priorities, they're looking for luxury brands that can sell them more than a status symbol. Some 88% of high-income consumers now define status by knowledge rather than material possessions, according to a new report by Team One’s Global Affluent Collective. |
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Instead of chasing esteemed logos and acquiring more products, these shoppers want to support brands that offer them additional value, like knowledge, connection, or experiences. They have developed what the Collective calls a “worth mindset.” |
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IN THE NEWS |
Ulta Beauty launches marketplace as more beauty sales shift online. This model gives Ulta more room to go deeper in core categories and quickly expand into emerging segments. Read online |
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Other headlines: |
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Coca-Cola and Hershey redefine retail through AI and design. Design leaders argue the next retail revolution is about using data, creativity, and AI to make shopping experiences feel personal and purposeful. Read online
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Halloween spending shifts to discount stores. As consumers become more price-conscious, value-oriented retailers have an opening to capture share. Read online
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Livestream shopping gains momentum beyond TikTok and Gen Z. Though slow to take off, live shopping is now gaining traction thanks to TikTok Shop and specialized platforms. Read online
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Amazon keeps holiday hiring plans steady in sign of optimism. Amazon could account for more than half of all seasonal hires in the last three months of the year, as retailers pare back hiring plans in the face of considerable uncertainty. Read online | | | |
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ANALYSIS |
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AI is revolutionizing the way social media managers (SMMs) work, but spending on the tools is surprisingly low. |
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73% of SMMs, content creators, entrepreneurs, and marketers use AI daily, per Metricool’s 2025 State of AI in Social Media report. Two-thirds create at least half their content with it.
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Over half (52%) spend nothing on AI tools each month, and only 8% spend over $50 per month. |
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