Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Google local results without the call button...
A couple of weeks ago, Google added a new help page titled Discover feed source overview. This page discusses those cards in the Google Discover feed and when Google gets the source name wrong, like for those entity Discover pages.
Striving to get on their customers’ "day one lists", some B2B firms are positioning brand spend as the cherry on top of their performance marketing machine.Source
Review the fundamentals of content planning and learn how to develop comprehensive content plans aligned with business goals and objectives using traditional and new tools, such as AI.
Meaningful product tweaks enable incremental sales, and while most marketers don't influence product, you can gradually change that with customer insight.Source
MCP, which stands for Model Context Protocol, is an open standard that companies can use to integrate their external tools and data with compatible AI assistants.