Shutterfly soups up its holiday tagline with a jingle as it prepares for its busiest time of year.
Shutterfly soups up its holiday tagline with a jingle as it prepares for its busiest time of year.
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Thursday, November 6, 2025
 
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American Marketing Association
Research Insight | Memes in Marketing: Act Fast or They’ll Backfire
Read more about Research Insight | Memes in Marketing: Act Fast or They’ll Backfire - from American Marketing Association
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Copyleaks
How AI and Plagiarism Threaten Media Integrity and Profitability

Combat the dual threats of AI-generated content and plagiarism that are eroding audience trust and exposing your brand to financial and legal risks. Download the essential new Copyleaks guide to learn how to safeguard your intellectual property, protect revenue streams from piracy, and implement an enterprise-ready content solution for authenticity and reputation protection.

 
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Chief Marketer
Shutterfly CMO Dishes on its Holiday Marketing Campaign, AI and More
Shutterfly soups up its holiday tagline with a jingle as it prepares for its busiest time of year.
 
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CMSWire
Black Friday CX: How Retailers Can Handle Peak-Week Support Surges
Retailers that master these three opportunities can turn Black Friday chaos into a competitive CX advantage.Continue reading...
 
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Marketing Week
How to engineer fame in an AI era – and why you need to start now
Brands who understand the value of generating fame - even in low interest categories - will be in a stronger position to thrive in an AI-dominated search world.Source
 
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ON-DEMAND TRAINING
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American Marketing Association
Principles of Marketing for Nonprofit Organizations

This course examines how nonprofits use marketing to publicize their mission and to gather contributions of time and money. The course also discusses marketing planning in the nonprofit organization.

 
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American Marketing Association
AI Skills and Trends for 2025

Digital communications and generative AI are in a constant state of flux. Traditional media continue to shrink and marketers must learn to adapt to the paid, earned, shared, and owned landscape. But what new developments are on the horizon and how will they alter your workflow and customer relationships?

 
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Adweek
Agentic Commerce Is Here: Meet 6 Chatbots Ready to Help You Shop
From Amazon's Rufus to ChatGPT.
 
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Social Media Today
TikTok Shares Data on Business AI Adoption
While more businesses are adopting AI, most are not maximizing the benefits as of yet.
 
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Chief Marketer
Disney-YouTube TV Still Fighting Ahead of MNF, Elections
The latest beef between Disney and YouTube TV lasted through its first weekend, with ESPN and other channels dark on the platform since late Thursday.
 
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Social Media Today
TikTok Adds New Generative AI Creation Options
Some simple AI tools to help in your creative process.
 
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Adweek
AB InBev’s Global CMO on Building Megabrands and a Marketing ‘Justice League’
From the Winter Olympics to a Netflix deal, Marcel Marcondes has big plans for AB InBev.
 
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CMSWire
AT&T’s John Miller on Turning Customer Obsession Into Everyday Practice
AT&T’s John Miller shares how AI and empathy power the company’s next chapter in customer experience.Continue reading...
 
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Marketing Week
‘Maniacal about measurement’: AIA’s global CMO on its long-term partnership with Tottenham Hotspur
As AIA prepares to shift from Spur’s front-of-shirt sponsor to training kit partner, global CMO Stuart Spencer explains how its 13-year partnership is helping redefine the insurer’s brand.Source
 
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EVENTS & LIVE TRAINING