ISTE+ASCD K-12 Leadership SmartBrief
Why leaders must create purpose on purpose
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November 14, 2025
 
 
ISTE+ASCD K-12 Leadership SmartBrief
An ISTE+ASCD SmartBrief supplement for K-12 administratorsSIGN UP ⋅   SHARE
 
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Management & Leadership
 
Principal shares school culture transformation tips
 
Rear view of happy teenage children walk in the school corridor as they enter the classrooms
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Demetria Haddock, a former turnaround principal, shares strategies for transforming school culture by focusing on three key groups: parents, teachers and students. Haddock, now an education professor at Gordon State College in Georgia, highlights the importance of meaningful parent engagement, building trust and renewing teachers and empowering student voice and agency.
Full Story: Education Week (11/10)
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Why leaders must create purpose on purpose
 
Why leaders must create purpose on purpose
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If you want your team to understand your company's purpose and how they fit into it, then use your daily actions -- on purpose -- to reinforce it in meetings, hiring practices and communication by highlighting how their jobs make an impact, writes university professor Benjamin Laker, who notes that consistency is key. "Employees notice what leaders celebrate and what they overlook. When they see alignment between words and behavior, they respond with commitment. When they see contradiction, they respond with cynicism," Laker writes.
Full Story: Forbes (tiered subscription model) (11/13)
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Why sometimes the best strategy is to stay the course
Fast Company (tiered subscription model) (11/10)
 
Create Clear Pathways to Career Readiness
Students can't dream what they've never seen. From PreK curiosity to high school career planning, students in Project Lead The Way (PLTW) classes explore more than 280 careers and graduate ready to pursue them. Support Career Readiness from PreK to Graduation—Download the Guide >
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Career & Recruiting
 
Framework to help teachers understand cultural differences
 
Rear view of group of school friends walking outdoors lifestyle
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The Teacher LENS framework, from Sheldon Eakins, gives educators a structured approach to building a culturally responsive classroom. The four-part process helps teachers more effectively recognize and support the diverse cultural backgrounds of their students, fostering an environment that values both individual and collective strengths.
Full Story: ASCD Blog (11/5)
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If your team is "job hugging," invest in their growth
 
If your team is "job hugging," invest in their growth
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Retention is becoming less of a leadership challenge as employees "job hug" amid economic uncertainty, but this presents an opportunity for leaders to focus on regeneration, writes leadership expert Julie Winkle Giulioni. This includes engaging in development conversations and encouraging safe experiments to keep employees engaged and thriving. "Investing in their growth sends a powerful signal of support while also allowing employees to take constructive action to prepare for an uncertain future," Winkle Giulioni writes.
Full Story: SmartBrief/Leadership (11/13)
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Stop Double Entry Between Your SIS and LMS
Flow automatically syncs classes, rosters, assignments, and grades between your Student Information System and Learning Management System. No more manual updates or duplicate work. Learn more about Flow.
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Technology & Tools
 
Districts embrace AI amid fragmented strategies
The Center on Reinventing Public Education reports a significant increase in school districts adopting generative AI, with the number of early adopters nearly doubling to 79, particularly in urban areas. Districts like Denver Public Schools and Charlotte-Mecklenburg Schools are developing comprehensive AI strategies, focusing on teacher professional development and student-centered resources.
Full Story: The 74 (11/12)
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Virtual reality platform offers immersive career journeys
Grand Forks Herald (N.D.) (tiered subscription model) (11/13)
 
Unprepared for AI: The Retail Transformation
AI is transforming retail, but most retailers are unprepared. Join EPAM, Stripe, and commercetools on November 12 at 12 PM EST to learn how AI is redefining the shopper journey and why composability is key to responsible adoption. Register now to build an AI-ready commerce foundation.
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What Your Colleagues Are Reading This Week
 
 
Principals should observe with curiosity, not judgment
MiddleWeb (11/11)
 
 
How microlearning can help teachers' professional growth
Edutopia (11/10)
 
 
Report: AI use in special ed rises, raising legal concerns
Government Technology (11/11)
 
Transforming retail operations with mobile solutions
Retailers face labor shortages, rising customer expectations and unpredictable supply chains, which drive them to reinvent their operations. With mobile technology, retailers can provide real-time visibility, contactless payments, digital receipts and loyalty programs. This paper explores how mobile solutions transform retail operations and engage consumers.
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Policy & Research