The best Black Friday deals (so far)
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The Recommendation

November 21, 2025

Early Black Friday deals are usually mediocre. This year is an exception.

A gif showcasing various products, including a Macbook computer, a cleansing balm, a retinol cream, a backpack, and Nike shoes.
NYT Wirecutter

The weeks leading up to Black Friday are typically swirling with marketing mumbo-jumbo and so-called markdowns that are actually pretty middling. But this year, we’ve been surprised by some of the discounts we’re seeing. That’s not to say there aren’t still some lousy “deals” in the mix. But there’s already plenty worth perusing — from a versatile and slinky silk blouse, to a body cleanser that smells like a luxe hotel lobby, to our tech expert’s favorite MacBook Air.

Every early deal we’re eyeing→

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Happy Friday.

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