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Black Friday and Cyber Monday aren’t holidays anymore — they’re a season. Experts call it “Black November,” and if you want to shop smarter (not just longer), you’ll need a plan.
This year, expect smaller discounts and faster sellouts, according to our deals reporter. Tariffs are tightening margins, so 20–30% off is the new 50%. Good deals exist — they’re just vanishing faster. The rule: when you see the right price, buy it. Waiting for a miracle markdown? Not this year.
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- Shop now: tech, toys, small home and kitchen appliances, subscriptions and experiences. These are where the biggest early savings live.
- Wait for later: beauty, apparel, furniture and mattresses — December and President’s Day will treat you better.
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And remember the basics: make a list, set a budget (with a “fun buffer”), sign up for alerts, stack rewards and watch for sneaky shipping fees. Oh, and make sure to follow along with all of NBC Select’s Black Friday deals coverage. |
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These deals don't last forever. We do our best to make sure pricing and availability is as accurate as possible at time of send. For our most up-to-the-minute coverage check out our massive deals list. |
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For a limited time, non-members can join for just $25 — 50% off the regular price. Read more about membership perks here. |
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Editorial Note: Opinions, analyses, reviews or recommendations expressed in this newsletter are those of the NBC Select editorial staff's alone, and have not been reviewed, approved or otherwise endorsed by any third party. Pricing and availability are accurate as of publish time. |
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