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The 13 Tactics Behind Lovable’s Insane Growth to $200M ARR
How a Swedish Vegan Nerd is building the fastest growing company in the world
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Lovable just announced its $300M Series B at $6.6B Valuation.
Their growth is something unlike anything I’ve ever seen, and to be honest I’m just so pumped to see what’s next for them.
$200M ARR. In July, they announced $100M ARR. Today, 4 months later, that figure doubled
5 million. That’s how many visits we’re seeing to Lovable-built websites and apps every day — a 2x increase in two months
100,000. New projects are built on Lovable every single day from people around the world.
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Other resources for founders and vcs:
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Now, how did they do this?
They are using more than 12 growth channels at the same time.
1. Linkedin
2. X
3. Discord
4. Youtube
5. Google
6. Partnerships
7. Github
8. Product Hunt
9. Podcasts
10. Events
11. Ads
12. Reddit
13. Hackathons
But it all started with PRODUCT.
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Lovable started working more like a landing page generator and you had to use Supabase for the backend.
Supabase was really good for people starting but having the backend outside of the Lovable ecosystem was a bit rigid.
They solved it really fast and releasd Lovable Cloud and AI, so you don’t have to be working around external pieces of software. I guess this creates less friction to people not so tech savvy
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Lovable also launched their Shopify integration, which openned up a new target market for them (which is massive): the ecommerce. This is crazy.
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TEAM
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