We’re writing to you today to discuss one of the biggest threats to independent journalism today: Big Tech. Over the last few years, we’ve seen big social media platforms like Facebook and Twitter/X change their algorithms to suppress links to our website. Visits from Twitter/X fell by more than 70 percent in just a matter of months. Traffic from our own Facebook page crashed by 99 percent. Meanwhile, traffic to The Intercept from Google Search has been cut nearly in half over the last year as links to our website have been increasingly supplanted by AI Overviews that frequently regurgitate the work of human journalists. For a digital news outlet like The Intercept, this is literally an existential threat. We rely on donations from readers for over 60 percent of our budget, and fewer readers translates directly to fewer donations. That’s why our year-end fundraising drive is so vitally important this year. If we’re going to keep doing the cutting-edge investigative journalism we’re known for in this era of Big Tech suppression, we need readers like you to step up. Big Tech oligarchs like Elon Musk and Mark Zuckerberg couldn’t care less about independent journalism, and they’ll do everything they can to keep people on their platforms as long as possible. The only way journalism will survive is if readers support it. If you’ve saved your payment information with ActBlue Express, your donation will go through immediately:
Thank you,
The Intercept team
The Intercept is a recognized 501(c)(3) charitable organization. The Intercept’s mailing address is: The Intercept is an award-winning nonprofit news organization dedicated to holding the powerful accountable through fearless, adversarial journalism. Our in-depth investigations and unflinching analysis focus on surveillance, war, corruption, the environment, technology, criminal justice, the media and more. Email is an important way for us to communicate with The Intercept’s readers, but if you’d like to stop hearing from us, click here to unsubscribe from all communications. Protecting freedom of the press has never been more important. Contribute now to support our independent journalism. |
