Google's John Mueller said on Reddit that when picking a site name, make sure to pick something...
Google's John Mueller said on Reddit that when picking a site name, make sure to pick something...
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Monday, December 29, 2025
 
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Search Engine Roundtable
Google: Pick A Reasonable Site Name To Rank For In Search
Google's John Mueller said on Reddit that when picking a site name, make sure to pick something that you can reasonably expect to rank for.
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Search Engine Roundtable
Search News Buzz Video Recap: Google Core Update Status, News Publishers Traffic Distribution, Ads In AI Overviews...
This week in search, we covered an update on the Google December 2025 core update. Google Search traffic to news publishers continues to vanish, but there is Google Discover. A report shows Google has deleted a ton...
 
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Seth's Blog
Building blocks of marketing
Seth Godin's Blog on marketing, tribes and respect
 
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Seth's Blog
Your best work
Seth Godin's Blog on marketing, tribes and respect
 
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Social Media Examiner
The Death of Organic Reach: What Works Right Now
Has your organic reach dropped to historic lows recently? Are you looking for a way to regain visibility in an era dominated by AI algorithms?
 
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ON-DEMAND TRAINING
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American Marketing Association
Principles of Marketing for Nonprofit Organizations

This course examines how nonprofits use marketing to publicize their mission and to gather contributions of time and money. The course also discusses marketing planning in the nonprofit organization.

 
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American Marketing Association
Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

 
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American Marketing Association
Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

 
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Digiday
Digiday+ Research roundup: Gen Z news consumption and diversification in the DSP space were 2025’s top trends
As 2025 winds down, we rounded up the biggest trends of the year, based on the data that resonated the most with Digiday's readers.
 
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Digiday
Marketers are keen to use generative AI in ad campaigns, but hidden costs lurk
Marketers across the industry want to use AI to cut down on time spent in creative production. It's not so simple in practice.
 
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CMSWire
Stop Debating CX Metrics and Start Fixing What’s Broken
CMSWire 2025 Contributor of the Year Trish Wethman challenges leaders to move beyond NPS arguments and focus on action that actually changes outcomes.Continue reading...
 
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CMSWire
What's Ahead for Customer Experience Leaders in 2026?
CMSWire Advisory Board members reveal why operating models, decision rights and trust define the next era of CX.Continue reading...
 
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Hubspot
Automated email segmentation: Setting up for better targeting
Automated email segmentation uses dynamic rules and real-time data to group contacts automatically, eliminating manual list updates while boosting campaign relevance.
 
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EVENTS & LIVE TRAINING
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American Marketing Association
How to Write a Powerful Creative Brief

In this workshop, you will master the skills needed to write effective creative briefs, identify great strategy and properly inspire creative teams to produce great work.