2025 — what a ride in media. Even for battle-worn publishers already so well accustomed to...

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Tuesday, December 30, 2025

Digiday

Digiday’s comprehensive guide to what's in and out for publishers in 2026

2025 — what a ride in media. Even for battle-worn publishers already so well accustomed to rewriting their playbooks to adapt to whatever hot plate …

Search Engine Roundtable

Google Questions Need For ccTLDs For Some International Websites

Google's John Mueller questioned the need for all websites to use ccTLDs, different domain names, to take their websites international.

Search Engine Roundtable

Google's John Mueller Quotes Some SEO Content - Digital Mulch

Google's John Mueller posted one of his one-liners, where he called some forms of SEO content as "digital mulch." He wrote, "And let's be honest'"most of that SEO content is just digital mulch.

Adweek

Marketing Loves Declaring the End of Things That Still Work

Nothing in marketing ever truly dies. It evolves, contracts, expands into new forms, and makes room for whatever arrives next.

Digiday

How marketers rank this year's generative AI image, video tools

Generative AI tools crept closer to the uncanny valley this year as tools like OpenAI’s Sora or Google’s Nano Banana, have flooded the market. …

ON-DEMAND TRAINING

American Marketing Association

Principles of Marketing for Nonprofit Organizations

This course examines how nonprofits use marketing to publicize their mission and to gather contributions of time and money. The course also discusses marketing planning in the nonprofit organization.

American Marketing Association

Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

Adweek

These Trends Will Define the TV Landscape in 2026, According to Experts

From AI personalization to outcomes-based measurement, here are the trends TV insiders are expecting.

Brian Solis

It’s Time to Rebrand Soft Skills as AI Survival Skills

I recently watched an interview with JPMorganChase CEO Jamie Dimon, where he admitted that AI will eliminate jobs. At the same time, he shared his ideas for how employees can stay relevant and resilient with AI.

Seth's Blog

Warning labels

Seth Godin's Blog on marketing, tribes and respect

Hubspot

What we learned building SalesBot — HubSpot’s AI-powered chatbot selling assistant

When I first joined HubSpot’s Conversational Marketing team, most of our website chat volume was handled by humans.

CMSWire

Email’s Enduring Advantage in an AI-Disrupted Marketing World

CMSWire 2025 Contributor of the Year Chad S. White breaks down why email continues to be solid amid AI summaries, zero-click search and platform volatility.Continue reading...

Marketing Dive

Starbucks links with MrBeast to fuel Prime Video competition series

The coffee chain will appear in season two of “Beast Games” and offer a limited-edition drink in a bid to the popular creator’s younger fan base.

EVENTS & LIVE TRAINING