Media executives enter 2026 weathered by disruption, but refocused on AI revenue, brand strength...
Media executives enter 2026 weathered by disruption, but refocused on AI revenue, brand strength...
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Friday, January 9, 2026
 
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Digiday
Media Briefing: Here’s what media execs are prioritizing in 2026
Media executives enter 2026 weathered by disruption, but refocused on AI revenue, brand strength and video and creator opportunities.
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Buffer
We Checked In On Our Social Media Predictions for 2025 — Here’s How They Panned Out
Here's how our 2025 predictions panned out.
 
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Orbit Media
What Does AI Think of Your Brand vs. Competitors? This Prompt Shows You…
 
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Marketing Week
Asda pledges to beat loyalty prices from Tesco, Sainsbury’s and Morrisons
The grocer is slashing prices on "thousands" of everyday products in a bid to undercut loyalty card prices offered by rivals after a difficult December.Source
 
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Chief Marketer
Disney Is Leaning Into Brand-Building Tools Using – You Guessed It! – AI
If there’s one thing Disney knows how to do well, it’s brand-building. Now, the massive media conglomerate is developing new tools specifically designed to help its advertising clients do the same.
 
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rasa.io
How to Foster Trust with Your Members and Stakeholders
Learn how your association can build lasting trust with members through transparent communication, responsible financial management, and consistent value.
 
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Adweek
What Ads in LLMs Could Look Like by 2027
Ads in LLMs are coming, agency leaders say, but they’re likely to look less like search results and more like contextual recommendations embedded directly within AI-generated answers.
 
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Adweek
Former CNN Exec Maria Spinella Joins MS NOW as VP of Programming
Spinella had a long tenure at CNN
 
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Marketing Week
Tesco hits highest market share in over a decade as value push pays off
CEO Ken Murphy is “really pleased” with how Tesco's 2025 Christmas campaign performed, as the retailer ups its profit guidance. Source
 
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Digiday
Here are the 2025 brand winners and losers of tariffs
This story was first published by Digiday sibling Modern Retail. Tariffs completely upended the retail industry in 2025 — and no company was left …
 
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Chief Marketer
CES 2026: AI Practitioners Dish on What It Takes to Exit Pilot Phase
AI in marketing has moved beyond the theoretical to real-world applications that deliver on business outcomes. Those companies that have successfully exited the AI pilot phase share certain commonalities.
 
Search Engine Roundtable
Daily Search Forum Recap: January 8, 2026
Here is a recap of what happened in the search forums today...
 
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EVENTS & LIVE TRAINING
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American Marketing Association
How to Write a Powerful Creative Brief

In this workshop, you will master the skills needed to write effective creative briefs, identify great strategy and properly inspire creative teams to produce great work. 

 
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American Marketing Association
LinkedIn Ads: 5 Steps to Doubling Your Performance

Join AJ Wilcox, host of the LinkedIn Ads Show podcast as he walks you through the strategies that work, and reduce costs so you can drive the highest-quality traffic out there. 

 
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