Jan --

Your data should be working for you. Not trapping you in silos.

Disconnected systems, inconsistent data, and unclear ownership undermine trust, personalization, and decision-making across marketing teams. But leading brands are finding ways out.

That’s exactly what we’ll discuss during the kickoff conversation at the March edition of the MarTech Conference. This high-impact session will empower you to:

✔ Break down customer data silos to create a more unified, trusted view of your audience.

✔ Improve data quality, freshness, and reliability across platforms and teams.

✔ Align marketing, IT, and analytics around shared data goals and governance.

✔ Use AI to accelerate the shift toward integrated, real-time customer intelligence.

You’ll hear how experienced marketers are navigating data architecture, governance, and analytics in partnership with IT – and walk away with practical ideas you can apply inside your own organization.

This session is just one part of the reimagined MarTech: One day, one track, six unscripted, expert-led panel discussions. See the complete agenda here.

It’s all designed to work with your schedule, not against it. No PowerPoint fatigue. No multi-track chaos. Just smart, focused content with real-world value.

Can’t attend live? No problem – instant on-demand access is included with your free pass.

Join us online March 4 and start turning fragmented data into confident decisions.