Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from...
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from...
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Thursday, January 15, 2026
 
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Marketing Week
The Week in Tech: Apple turns to Google to fix AI woes and Meta cuts VR division
Marketing Week’s weekly round-up of the technology stories that impact the marketing sector: from AI to martech, regulation to public perceptions.Source
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Digiday
The case for and against influencer-led Super Bowl ads
Inside the Super Bowl ad debate: Celebrities offer mass appeal, but creators provide better engagement.
 
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Marketing Week
The Marketing Week Podcast: Burger King’s ‘labour of love’ to revitalise the Whopper
In the latest episode, we speak to Burger King UK and agency partner BBH about their six year mission to build brand love.Source
 
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Marketing Dive
How Macy’s Media Network navigates complex ‘coopetition’ with Amazon
The platform, among the first major retail media networks to pilot Amazon’s Retail Ad Service, has drawn in 175 new brands since August.
 
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For Momentum
What’s Next for Cause Marketing? 5 Partnership Trends for 2026
Overall, partnerships will move away from transactional, seasonal campaigns and toward sustained, tech-enabled collaborations that treat social impact as integral to business success.
 
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ON-DEMAND TRAINING
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American Marketing Association
Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

 
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American Marketing Association
Introduction to Search Engine Optimization (SEO)

This introductory training provides a foundational understanding of search engine optimization and its impact on content visibility.

 
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Social Media Today
Google Launches Improved Veo AI Video Generation Tools
Some handy additions, including the capacity to generate vertical videos.
 
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CMSWire
Fully Charged: How Duracell Transformed Its Digital Presence with Webflow and Edgar Allan
With Edgar Allan and Webflow, Duracell rebuilt its website into a fast, stable, marketing-driven engine, restoring confidence, control and creative momentum.Continue reading...
 
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Search Engine Roundtable
Google: We Prohibit Showing Different Prices In Search/AI Mode vs Website
The other day, I saw the Google News channel on X respond to claims that Google is going to allow merchants to overcharge you for products sold through the new AI checkout protocol.
 
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Search Engine Roundtable
Google Ads Faster Account Set Up With Campaigns
For the past few weeks, Google Ads has been rolling out a new and faster way to set up an account by using an existing campaign. The option reads, "Create an account with campaign for faster setup."
 
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CMSWire
The Biggest Marketing Lessons From Season 2 of The CMO Circle
A look back at Season 2 of The CMO Circle and the biggest lessons CMOs shared about AI, leadership and growth.Continue reading...
 
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Clickz
REI’s CEO Is Betting on Trust in an Age of Agentic Commerce
As AI reshapes commerce, REI’s CEO - Mary Beth Laughton, argues that trust and human expertise, not technology, will define the next era of retail.https://www.clickz.com/wp-content/uploads/2026/01/NEW-WP-CZ-thumbnail-10.png
 
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Seth's Blog
“It’s not for you”
Seth Godin's Blog on marketing, tribes and respect
 
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EVENTS & LIVE TRAINING