Hey Awhaw,
Mark here, co-founder of INKEY.
I know I don’t usually show up in your inbox, but with so many of you asking about our new Retinol Serums, I wanted to personally explain why we made the change, and what makes them different to our old formulas.
Our original Retinol Serum used a blend of 1% retinyl acetate plus 0.5% Granactive Retinoid to tackle fine lines and uneven texture. Our NEW Starter Retinol Serum goes further, with upgraded encapsulated retinoids, added hydration, and barrier support. It’s more beginner-friendly, and 2x more effective than standard retinol.*
Our 1% Retinol Serum delivered results, but required two conversion steps in the skin to get results. The NEW Advanced Retinal Serum uses next-gen encapsulated retinal, a more stable, less irritating, and more effective formula. It only needs one conversion step, delivering results up to 11x faster** with a slow-release system that’s gentle on skin.
Both are clinically proven, barrier-supporting, and are best applied when sandwiched between our Bio-Active Ceramide Moisturizer, which is on sale for $16 right now.
We’ve also created a quick, no-jargon guide to help you understand which formula fits your needs best. Because knowledge powers change, and in this case, better skin.
Thanks for being part of the journey, where skincare meets science, and knowledge powers every decision we make, together.
Mark
Co-Founder, INKEY
