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For the first time in a decade, bot traffic has surpassed human traffic on the internet. 51% of all web traffic is now automated. That means your analytics, your conversion rates, your traffic reports. They're all skewed by visitors who were never going to buy. And it's getting worse. Bad bot activity is up for the sixth consecutive year, now accounting for 37% of all internet traffic. This isn't just a security problem. In this live session, we'll break down what this shift means for your strategy and how to adapt: 51% of Your Website Traffic is Now Bots: How to Adjust to a Bot-First Marketing World Tuesday, Feb 3rd, at 8 a.m. PST Cheers, Neil Patel PS: If you'd rather have my team audit your current analytics and help you separate real traffic from noise, book a call. |