The cereal brand hopes the bathroom humor will help it spotlight the fiber gap.
The cereal brand hopes the bathroom humor will help it spotlight the fiber gap.
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Monday, February 2, 2026
 
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Adweek
‘Will Shat’ Stars in Raisin Bran’s Pro-Poo Super Bowl Ad
The cereal brand hopes the bathroom humor will help it spotlight the fiber gap.
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Seth's Blog
AI ads are neither
Seth Godin's Blog on marketing, tribes and respect
 
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Chief Marketer
From Backstage to Backroads: Twin Media Execs Find a New Path On Air
Many accomplished media executives are looking to pivot – by necessity or by choice. Industry consolidation, restructuring, and AI-driven disruption fueled an 18% rise in layoffs in 2025.
 
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Digiday
Here’s what a bigger — and more fractured — 2026 World Cup means for advertisers
Kevin Maloy, vp of NexxenTV, Nexxen The 2026 FIFA World Cup is shaping up to be a landmark moment.
 
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Adweek
Girls March to Their Own Beat in Dove’s Super Bowl 60 Commercial
'The Game is Ours' from Ogilvy champions joy through sport.
 
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ON-DEMAND TRAINING
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American Marketing Association
Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

 
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American Marketing Association
Introduction to Search Engine Optimization (SEO)

This introductory training provides a foundational understanding of search engine optimization and its impact on content visibility.

 
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Chief Marketer
Inside the First-Ever ‘X Games Aspen Driven by Jeep’ Title Sponsorship
Don’t call it a comeback. But after a two-year lull, Jeep returned to the Winter X Games last week with some extra swagger as the action-sports competition’s first-ever title sponsor. And the timing was just right.
 
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Marketing Week
Why innovation and pricing discipline will define marketing leadership this year
Marketing leaders explain how investing in brand will be key to navigating economic challenges in the latest episode of The Lowdown.Source
 
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Search Engine Roundtable
Google Search Ranking Volatility Super Heated January 29 & 30
January has been an insane month with Google Search ranking volatility, and I guess it is no surprise to see the most heated time right now, as we end the month.
 
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Marketing Week
Lloyds expects to generate 100m in value from AI this year
Following its 'Project Turing' in marketing, Lloyds is looking to scale AI across the business.Source
 
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Seth's Blog
More trouble than it’s worth
Seth Godin's Blog on marketing, tribes and respect
 
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Marketing Tech
AI at forefront of retail landscape changes in 2026
The British retail sector has experienced change over recent years due to technological, economic, and social factors. Now, Tesco Media’s We Know the Nation 2026 report has outlined the primary drivers reshaping British shops.
 
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Marketing Dive
Heineken weds friendship with fandom for global platform
“Fans Have More Friends” asserts the importance of sociability and unites the brewer’s sponsorships across soccer, Formula 1 and music festivals.