Now independent from Kantar Group, the company is evolving its approach to media measurement in...

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Thursday, February 26, 2026

Adweek

Kantar Media Rebrands as Fifty5Blue Post-PE Carve-Out

Now independent from Kantar Group, the company is evolving its approach to media measurement in the AI era

Search Engine Roundtable

Google AI Mode See More Button

Google is showing a "See more" button in some of the AI Mode results. This has been happening for almost the past month on desktop and probably mobile.

SEMrush Blog

How Agencies Use Semrush for AI Visibility

429% more AI referral traffic. 137% more conversions. See how four agencies use Semrush to track AI visibility and prove it to clients.

Harvard Business Review

Skilled Leaders Know How to Practice Strategic Defiance

With the right tools, leaders can learn to pause, reflect, and act in alignment with their values, even when doing so carries risk.

Social Media Today

TikTok expands its MLB partnership agreement

The multi-year deal builds on an existing agreement with the league and will offer exclusive in-app content, including highlights and insights.

ON-DEMAND TRAINING

American Marketing Association

Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

American Marketing Association

Introduction to Search Engine Optimization (SEO)

This introductory training provides a foundational understanding of search engine optimization and its impact on content visibility.

Chief Marketer

Great Clips Taps into Quarterback Kirk Cousins’ Love for Value Haircuts in New Campaign

Great Clips’ recent promotion featuring Kirk Cousins and Jesse Palmer drove an 11.6% increase in sales. The salon’s new VP of marketing shares the highlights and strategy behind the campaign.

Adweek

Intelligent Beauty: How Ulta Beauty Uses AI Personalization to Power Loyalty and Relevance at Scale

Plus, why wellness has become inseparable from beauty.

Chief Marketer

From Avoiding Bad Ads To Demanding ROI

Verification is moving beyond its traditional role as a protective shield. In today’s digital ad market, advertisers need to do more than avoid bad placements.

Harvard Business Review

Our Favorite Management Tips on Building Trust on Your Team

A curated list from one of HBR’s most popular newsletters.

Social Media Today

Meta signs long-term supply deal with AMD for AI hardware

The partnership builds on the companies’ existing collaboration and will help expand Meta’s compute power.

Fast Company

Gucci just proved why luxury brands shouldn’t use AI

The iconic fashion house may have learned a tough lesson about advertising.What are the hallmarks of a luxury brand? Exclusivity, artisan craftsmanship, and a high price tag to match.

Digiday

AI doesn’t f