Cardi B fronts a campaign introducing Yahoo Mail’s new AI-powered feature.
Cardi B fronts a campaign introducing Yahoo Mail’s new AI-powered feature.
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Tuesday, March 24, 2026
 
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Adweek
Cardi B Tackles Inbox Anxiety in Yahoo Mail Push for Its AI-Powered Planner
Cardi B fronts a campaign introducing Yahoo Mail’s new AI-powered feature.
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Hubspot
Answer engine optimization case studies that prove the ROI of AEO in 2026
AI search is already influencing how buyers discover brands — and the results are measurable. According to the 2026 HubSpot State of Marketing report, 58% of marketers say visitors referred by AI tools convert at higher rates than traditional organic traffic.
 
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Adweek
Google Folds Gemini Deeper Into DV360 to Automate Media Planning and Buying
At its NewFronts event in Manhattan, Google unveiled a suite of updates to its popular ad buying platform.
 
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Social Media Today
Human speech and presence help drive Reels engagement
Videos that include a person talking or that feature a highly visible person in the first three seconds have better retention, according to new data from Emplifi.
 
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Search Engine Roundtable
Google Using AI to Create Title Links on SERP
Google confirms it is using AI to create title links on the SERP instead of headlines from news publishers, sometimes.
 
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Marketing Dive
Sprite reasserts cultural bona fides with global platform, brand refresh
To engage Gen Z, “It’s That Fresh” includes global partnerships across music, basketball, food, fashion and street culture.
 
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Social Media Today
X adds comment downvotes to improve algorithmic ranking
The downvotes, which will only be available on post replies, will help X train its ranking algorithms.
 
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Digiday
Publicis vs. The Trade Desk isn’t really about transparency – it’s about who gets the margin
As audit fallout escalates, the deeper conflict points to a structural power shift in programmatic advertising.
 
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Digiday
Media Buying Briefing: Horizon’s Bob Lord on the ways agencies have to adapt to survive today
Lord believes the lack of transparency across the agency world is something that AI can improve upon.
 
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Search Engine Roundtable
Google Business Profiles Gains Place Page Attributes
Google seems to have added a new section to the Google Business Profiles section named Place page attributes. Place page attributes allows you to let customers know more about your business by showing attributes on your Business Profile.
 
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CMSWire
Insight Is Cheap. Execution Is Everything. What Qualtrics X4 Made Clear
Qualtrics X4 revealed a shift from collecting feedback to acting on it — where AI, speed and frontline execution now define CX success.Continue reading...
 
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Seth Godin Marketing
Follow-through
How does the ball know? In tennis, golf or just about all ball sports, the follow-through determines the flight of the ball. Great players always have a complete and confident follow-through. But the ball is long gone before that happens. So, what’s the point?
 
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SPONSORED WEBINARS
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American Marketing Association
Adobe on AI: Top Agentic Innovations for Discovery, Creativity, and Personalization

Kick off the year by exploring the latest agentic innovations across experiences, creativity, and productivity that are redefining what’s possible for modern enterprises.

 
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