The deal comes one month after Visa ended its 30-year tenure as the official financial services...

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Wednesday, April 8, 2026

Adweek

The NFL Names U.S. Bank As Its First Bank and Wealth Management Sponsor

The deal comes one month after Visa ended its 30-year tenure as the official financial services provider of the league.

Adweek

The 2026 Brand Genius Creators: Innovating How to Connect With Audiences

Having a good idea is the first step—these influencers and marketers know how to break through.

Social Media Today

TikTok expands HubSpot integration

The extended partnership gives users of both platforms more tools to manage ad campaigns and measure ROI.

Search Engine Roundtable

Google Ads Testing New Layouts for Multi-Location GBP Assets?

Spotted in the wild are what appear to be swipeable GBP location assets.

Digiday

AI talk at retail events shifts to proving real results, defining a true strategy

This story was first published by Digiday sibling Modern Retail. At retail conferences, it’s become practically impossible to get through a full two …

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

Marketing Dive

US Bank inks NFL sponsorship in latest step of brand’s cultural evolution

CMO Michael Lacorazza details a deal that enlists likely top draft pick Fernando Mendoza as the bank’s Chief Financial Playmaker.

PRNEWS

Why X (formerly Twitter) Remains the Ultimate Public Affairs Radar

Conor and Lambert are onto something; in particular the idea that X is still ‘upstream’ for the news that communicators need to know, flag and contextualize for relevant clients and principals.

Social Media Examiner

AI Video Editing: Save Time and Create Better Videos

Are you avoiding video because you think the production is too time-consuming or expensive? Want to use AI video tools to create and edit quality marketing videos?

Social Media Today

Instagram chief debunks popular engagement hack

Adam Mosseri said that reposting feed posts to Stories won’t increase reach.

Chief Marketer

Experiential Marketing Trend of the Week: Tunnel Vision

In the distraction age, experiential elements like immersive tunnels are blocking outside noise, adding elements of suspense or curiosity, and creating an effective transition from one environment to another.

Digiday

Ozone’s platform tries to simulate how publisher content appears in AI answers

Ozone's new simulation platform aims to crack AI’s black box to let publishers model how their content gets surfaced in AI answer engines.

Harvard Business Review