This year’s winners highlight how brands are reshaping video and TV through storytelling,...

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Thursday, April 9, 2026

Digiday

YouTube, CBS Sports and The Walt Disney Company are among the 2026 Digiday Video and TV Award Winners

This year’s winners highlight how brands are reshaping video and TV through storytelling, collaboration and technology.

Digiday

Future of TV Briefing: A TV advertising staple is missing from YouTube show sponsorships

This week’s Future of TV Briefing looks at the rare practice of YouTube channels offering TV-style make-goods to sponsors as TV-style shows become more commonplace.

Distilled

Don’t Bid Your Way Out of Rising CPA. Build Your Way Out.

Retail CPAs aren’t trending in a single direction right now. Some brands are maintaining efficiency, while others are seeing sustained pressure on acquisition costs.

Adweek

Kepler’s Zach Schimpf Makes Music for Adult Swim—and About His Dogs

The content production leader for Kepler Creative learned the marketing basics at world-class orchestras.

Adweek

EXCLUSIVE: Three Top Executives Including Ian Colley Are Leaving The Trade Desk

The departures follow the resignation of board member Lise Buyer.

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

Social Media Today

Instagram looks to expand Notes engagement

The brief comment function is being expanded beyond mutual followers and could potentially become a new way for creators to broadcast information.

Hubspot

Loop Marketing vs. traditional marketing: What’s the difference?

Two-thirds of marketers say that marketing has changed more in the past three years than in the past 50. Understanding Loop Marketing versus traditional marketing has become essential for marketers in 2026.

Chief Marketer

Protected: The OOH Upgrade You’ve Been Waiting For: ‘Smart’ Billboard Trucks that Drive ROI

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Moz

Brand Bias in Prompts: An Experiment

We tested 300 prompts to measure how common brand mentions are in LLM responses. See the data on how brand, soft-brand, and non-brand queries impact visibility, including a surprising look at the volume of brand mentions generated by Gemini.

Search Engine Roundtable

Google Testing Jumping To AI Mode Directly From AIOs ON DESKTOP

In January Google announced a change to how AI Overviews worked where clicking the "Show more" button at the end of an AIO would directly take you into AI Mode. But that was only on mobile. Now it seems Google is testing that functionality, but on desktop...

CMSWire

Sprinklr Ships Spring '26 Update With AI Agents, Copilots and Governance Tools Across CX Suite

From explainable AI agents to a proactive copilot and VoC Action Plans, the 26.4 release puts product muscle behind the vision Sprinklr outlined weeks ago.Continue reading...

Harvard Business Review

What AI Can’t Do: The New Job of Leadership

An HBR Executive Masterclass with Harvard professor Arthur C. Brooks on how leadership is changing in the age of AI.