Some vegans don’t eat avocados. They’re concerned that the bees that are trucked in to pollinate...

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Tuesday, April 14, 2026

Seth Godin Marketing

Avoiding the purity loop

Some vegans don’t eat avocados. They’re concerned that the bees that are trucked in to pollinate the trees are mistreated, and so they choose to not support this practice.

Adweek

Pinterest Pushes Real-World Inspiration as Social Media Backlash Grows

Platform's first work under new CMO Claudine Cheever encourages users to get out in the world

Digiday

Ford, Nissan and State Farm are embedding their brands in sports as they chase fandoms

Rather than sponsor sports leagues and clubs, advertisers like State Farm, Nissan, Google and Ford are putting themselves in the role of ringmaster …

Digiday

Why marketing is now the operating system for growth

Amanda Forrester, svp, marketing and communications, OpenX Artificial intelligence is pushing marketing to the center of business, making it the operating system for growth.

Adweek

The Cockroach of Marketing Concepts Will Never Die

The sales funnel survives everything thrown at it: academic critique, platform revolution, the endless march of Silicon Valley shamans declaring the next big thing.

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

Marketing Dive

Chipotle overhauls rewards system

More free items and an in-store campaign to boost enrollment could help the fast casual giant expand its already considerable rewards base.

CMSWire

Your Operating Model Is Breaking Your Customer Experience

Leaders who manage customer interaction—not just demand—turn experience into a revenue system.Continue reading...

Search Engine Roundtable

Google Search Console Testing AI Contribution Report

It looks like Google is testing a new report within Google Search Console named AI contribution. I have no clue what it looks like but I suspect it is a lot like the Bing Webmaster Tools AI performance reports.

Distilled

Are you getting the most out of your digital partnerships?

If you’re a financial services brand with a presence on NerdWallet or Bankrate, you’re already doing something right. Comparison sites are a powerful part of the acquisition mix, and being ranked well on the biggest ones absolutely matters.

Harvard Business Review

How AI Is Threatening Platforms’ Revenue Streams

And what platforms can do about it.

CMSWire

End of the Price Game: What Marketers Must Do Next

Consumers are rewriting loyalty rules. Value, not price, now decides who stays in the cart.Continue reading...

Search Engine Roundtable

Daily Search Forum Recap: April 13, 2026

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Catching up on the newsletter...