News creators have become preferred sources for younger viewers, but how do they grow and sustain...

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Tuesday, April 14, 2026

Digiday

‘I’m playing the long game’: Journalists are striking out alone and discovering the business is toughest beat of all

News creators have become preferred sources for younger viewers, but how do they grow and sustain their independent endeavors?

Seth Godin Marketing

Avoiding the purity loop

Some vegans don’t eat avocados. They’re concerned that the bees that are trucked in to pollinate the trees are mistreated, and so they choose to not support this practice.

Adweek

Pinterest Pushes Real-World Inspiration as Social Media Backlash Grows

Platform's first work under new CMO Claudine Cheever encourages users to get out in the world

Adweek

ADWEEK Agencies Advantage: Publicis Groupe Takes a Major Shot to Grab Sports Spend

The $500 million deal is a watershed: a shift from basic sponsorship-led sports marketing to something much more complex and richer

Search Engine Roundtable

Google Search Console Testing AI Contribution Report

It looks like Google is testing a new report within Google Search Console named AI contribution. I have no clue what it looks like but I suspect it is a lot like the Bing Webmaster Tools AI performance reports.

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

Marketing Dive

Archer teams with ‘Mandalorian and Grogu’ for first entertainment deal

As the meat snacks marketer expands, it is collaborating with the “Star Wars” universe for a campaign spanning retail, digital, social and out-of-home.

Search Engine Roundtable

Google May Ignore Links From Sites That Spam & Violate Policies

Google's John Mueller reconfirmed that Google Search may simply ignore outbound links from sites that violate its search spam policies. This is not new, Google has been doing this manually and algorithmically for years now but he reiterated this on Bluesky.

Digiday

Media Buying Briefing: What buyers got out of the NewFronts and expect to happen in the upfronts

As the Newfronts try to show off better tools, content and measurement, the broader upfront market is trying to stay the course in the face of economic uncertainty.

Marketing Tech

How Malaysia Airlines is using AI to speed up campaign production

Marketing teams have long struggled with a basic problem. AI is starting to change how campaign production works. Campaigns need to be tailored for different markets, but the work required to adapt creative assets often slows everything down.

Social Media Today

YouTube to increase the cost of its Premium service

The platform is raising individual prices by $2 per month and family prices by $4 per month, with the rate hikes set to take effect in June, according to 9 to 5 Google.

Marketing Dive

Smashburger hires newcomer agency Understory amid creative revamp

The shop, which launched this year, looks to bring more cultural relevance to Smashburger’s marketing after the brand recently admitted it lost focus.