Justin Karp, vp of social media at NBC Sports, explained the company's game plan for the Olympics...

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Thursday, April 16, 2026

Adweek

3 Golden Insights From NBC Sports’ Social Strategy During the Milan Winter Olympics

Justin Karp, vp of social media at NBC Sports, explained the company's game plan for the Olympics at Social Media Week.

Social Media Today

EU officials explore plans for teen social media bans

Emmanuel Macron, president of France, is spearheading an initiative to prohibit teens under age 15 from accessing the apps.

Social Media Today

Meta announces date for 2026 Conversations event

The annual messaging conference will be held June 3 and showcase artificial intelligence innovations and upgrades to WhatsApp, Messenger and IG Direct.

Hubspot

AEO Insights: Building an Informed Answer Engine Strategy

By now, you know that everyone’s buzzing over answer engine optimization (AEO). So, just what is AEO in marketing?

Harvard Business Review

Why Leaders Need “Power Skills”

And three ways to develop them.

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

Seth Godin Marketing

What do you own?

What does it mean for us to own something? If we own a piece of land and the rain washes the topsoil downstream, do we go and get the topsoil back? Do we own our reputation?

CMSWire

Webflow Opens Next-Gen CMS to All Customers — and Bets Big on AI Search Visibility

Webflow's next-gen CMS is now live across all plan tiers. The bigger question: can its new AEO product back up the AI search visibility claims?Continue reading...

Harvard Business Review

Should You Develop Your Leadership Strengths—or Fix Your Weaknesses?

Answer four questions to diagnose your development needs.

Adweek

Google is Migrating Dynamic Search Ads to AI Max

Google is forcing advertisers using Dynamic Search Ads to switch to AI Max.

CMSWire

The Experience Orchestrator: Where Enterprise Architecture Meets AI Driven CX

Without journey-first design, AI lacks the context to deliver meaningful customer interactions.Continue reading...

Marketing Tech

DMWF Spotlight: The Full-Funnel Performance Marketing Strategy Every Brand Needs in 2026

In 2026, the opportunity between awareness and conversion is where marketing teams can unlock the most value from their budgets.

The Ahrefs Blog