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Thursday, April 16, 2026

Moz

The Complete AI Research Workflow: From Prompt Discovery to Content Creation

Is your content strategy ready for the newest evolution of search? Learn an easy 5-step workflow to track AI visibility and optimize your content using Moz Pro’s AI Research toolkit.

Adweek

Snap Pitches ‘Conversational Commerce’ as TikTok Alternative

At ADWEEK’s Social Media Week, Snap’s global vp of of smb and mid-market Sidharth Malhotra revealed 3 things he’s noticed help sellers overcome the totally fragmented path consumers take—at least on Snap.

Distilled

The AI Visibility Plays Hiding in Plain Sight

By now, most marketing teams don’t need convincing that AI visibility matters.

Adweek

Patrón Takes Shot at Sponsoring Prime Video’s NBA Nightcap Through the Playoffs

Prime Video shares advertising game plan for NBA playoffs.

Marketing Tech

DMWF Spotlight: The Full-Funnel Performance Marketing Strategy Every Brand Needs in 2026

In 2026, the opportunity between awareness and conversion is where marketing teams can unlock the most value from their budgets.

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

CMSWire

Pantheon Launches Next.js GA, Eyeing AI Agents and the Future of Web Infrastructure

Pantheon's Next.js hosting is now generally available — and the company is positioning the launch squarely at the AI agent-driven future of web infrastructure.Continue reading...

Hubspot

What AEO rank trackers measure and why marketers need them

If you’re asking yourself, “How can I measure AEO success?”, AEO rank trackers should be your next investment. They gauge your brand visibility in AI-generated answers, considering metrics like citations, mentions, share of voice, and sentiment.

Social Media Today

Reddit launches new public beta integration with HubSpot

Linking the two platforms will enable streamlined post scheduling and access to advanced tracking and insight tools.

HubSpot

How HubSpot became the #1 CRM in AI search [A case study]

Our team also discovered HubSpot wasn’t appearing enough in the “Problem Exploration” stage of the buyer’s journey.

Social Media Today

YouTube expands C-SPAN partnership

The move is part of a larger celebration honoring the 250th anniversary of the U.S. that will also include a new America 250 hub.

Digiday

Forbes creates wine vertical, commerce shop and membership business as AI squeezes traffic

Forbes is launching a wine-focused vertical, commerce site and membership program to grow consumer revenue and offset declining traffic.

SEMrush Blog