Justin Karp, vp of social media at NBC Sports, explained the company's game plan for the Olympics...

	View in Browser
Thursday, April 16, 2026

Adweek

3 Golden Insights From NBC Sports’ Social Strategy During the Milan Winter Olympics

Justin Karp, vp of social media at NBC Sports, explained the company's game plan for the Olympics at Social Media Week.

Marketing Dive

Chili’s puts competitors like McDonald’s on trial at ‘food court’ pop-up

The casual dining chain continues to bring the fight to fast food restaurants with a value offering that now includes chicken sandwiches.

SEMrush Blog

Google rolls out worldwide agentic restaurant booking via AI Mode

Google made agentic restaurant booking through AI mode globally available. See what it means for you.

Marketing Tech

DMWF Spotlight: The Full-Funnel Performance Marketing Strategy Every Brand Needs in 2026

In 2026, the opportunity between awareness and conversion is where marketing teams can unlock the most value from their budgets.

Hubspot

What AEO rank trackers measure and why marketers need them

If you’re asking yourself, “How can I measure AEO success?”, AEO rank trackers should be your next investment. They gauge your brand visibility in AI-generated answers, considering metrics like citations, mentions, share of voice, and sentiment.

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

Marketing Dive

How Mondelz is engaging with ‘mini Super Bowl moments’ during World Cup

The marketer’s Chips Ahoy brand is working to reach Gen Z through partnerships with soccer stars, limited-time offers and a sweepstakes.

Adweek

Brita’s Unhinged Shark Reveals 4 Lessons About Winning Over Gen Z

A singing shark helped legacy brand Brita connect with Gen Z.

HubSpot

How HubSpot became the #1 CRM in AI search [A case study]

Our team also discovered HubSpot wasn’t appearing enough in the “Problem Exploration” stage of the buyer’s journey.

Duct Tape Marketing

Niching Down Transforms Your Marketing Agency

Niching Down Transforms Your Marketing Agency written by Jordan E read more at Duct Tape MarketingCatch the Full Episode: Episode Overview In this episode of the Duct Tape Marketing Podcast, Duct Tape Marketing CEO Sara Nay, sits down with...

Seth Godin Marketing

What do you own?

What does it mean for us to own something? If we own a piece of land and the rain washes the topsoil downstream, do we go and get the topsoil back? Do we own our reputation?

CMSWire

Reddit's Rise in AI Citations: What Marketers Must Know About AEO Strategy

Reddit is shaping AI answers — and brand perception. Here’s how AEO strategies must evolve to track, influence and compete in community-driven discovery.Continue reading...

Distilled