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SMX Master Classes June 2026 - email masthead

Jan,

You’re busy. I’m busy.

I wouldn’t be emailing you about these late-breaking SEO workshops if they weren’t too important to ignore.

This is the kind of training that translates to career advantages six months before everyone else catches on.

And you deserve to be in on it.

SEO and AI experts Metehan Yeşilyurt and Will Scott moved quickly to develop two brand-new Master Classes focused on the most important shifts in SEO right now: Google Discover visibility and AI-assisted SEO operations.

If you want to stay ahead of where search, content, and organic visibility are headed in the second half of 2026, these workshops were built for you.

And with Early Bird rates expiring May 30, now’s the time to secure your seat and save.

Here’s what’s coming up:

🔍 June 23: Google Discover Master Class

Google Discover continues to drive enormous traffic opportunities for publishers and brands – but most teams still don’t have a reliable framework for earning and sustaining visibility there.

Join Metehan Yeşilyurt for a practical workshop focused on the technical, editorial, and strategic systems that drive Discover's success.

You’ll learn how to:

Build Discover-ready pages with the right structured data, image optimization, canonical setup, and mobile-first best practices.
Understand the freshness, quality, and topical authority signals that influence Discover visibility.
Improve headlines and image selection to drive stronger click-through rates without relying on clickbait.
Diagnose Discover traffic drops using a structured troubleshooting process covering technical, eligibility, indexing, and editorial checks.
Create a repeatable editorial and SEO workflow your team can use week after week.

Learn More About This Workshop!

🤖 June 25: Claude Code For SEO Master Class

AI-assisted SEO operations are evolving incredibly quickly – and marketers who understand how to operationalize these workflows now will have a major advantage heading into 2027.

Join veteran AI SEO expert Will Scott to learn how to turn Claude Code into a true SEO command center for analysis, reporting, content creation, and AI-assisted strategy.

You’ll learn how to:

Combine Search Console, GA4, Google Ads, SEO exports, and AI visibility data into smarter, faster workflows.
Build reusable SEO project structures with prompts, QA systems, reports, and organized operational workflows.
Turn SEO analysis into actionable briefs, refresh plans, FAQs, schema recommendations, outlines, and prioritized next steps grounded in real performance data.
Repurpose SEO insights into LinkedIn posts, newsletter copy, webinar abstracts, sales enablement language, and more without duplicating effort.
Apply practical guardrails and verification processes before AI-assisted outputs become client- or stakeholder-facing.

Learn More About This Workshop!

Two workshops. Two cutting-edge SEO skill sets. One opportunity to sharpen your competitive edge before the rest of the market catches up.

Each Master Class runs online from 11:00am - 4:45pm ET and includes live instruction, practical workflows, actionable takeaways, and plenty of time for Q&A with your expert instructors.

Can’t attend live? On-demand access is included for free.

If you want to head into the second half of 2026 with smarter workflows, stronger visibility strategies, and a clearer understanding of where SEO is going next, this is your chance.

But don’t wait too long… Early Bird rates expire next Saturday, May 30.

Secure Your Spot

Questions? Reply and let me know!

- Lauren @ SMX

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