What does it actually take to influence someone in 2026? Not to reach them. Not to be seen by...
What does it actually take to influence someone in 2026? Not to reach them. Not to be seen by...
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Friday, May 29, 2026
 
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AMA Cincinnati
You’ve Got a New Member Badge. Here’s How to Use It
Big news for AMA Cincinnati members The American Marketing Association has officially launched a new digital member badge, and if your membership is active, one has your name on it!
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Distilled
Your creator budget is growing. So why isn’t it working?
What does it actually take to influence someone in 2026? Not to reach them. Not to be seen by them. To actually shift what they think, feel, or buy.
 
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Marketing Dive
Coors Banquet, Wrangler up bid to Gen Z country fans with beer-infused jeans
Jeans featuring musical chords printed with beer-infused ink promote the release of “Connie Lou,” a song that mentions both brands.
 
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Digiday
ACR data is invaluable, but only if it lives within DSPs
Oscar Rondon, vice president, data and measurement solutions, Nexxen Today’s TV advertising doesn’t have a data problem; it has an execution problem.
 
Search Engine Roundtable
Daily Search Forum Recap: May 28, 2026
Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Google AI Mode and AI Overviews gain preferred sources...
 
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ON-DEMAND TRAINING
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American Marketing Association
Data Visualization & Storytelling

Leave this workshop thinking differently about how to communicate with data and armed with some tangible techniques to do so immediately.

 
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American Marketing Association
Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. 

 
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Harvard Business Review
Competitive Business Leaders Need Clear AI Vision to Break the Ceiling of Innovation - SPONSOR CONTENT FROM IBM
Sponsor content from IBM.
 
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Seth's Blog
Unpaid labor
Seth Godin's Blog on marketing, tribes and respect
 
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Adweek
A Guide to the New, Wide World of Agentic Advertising and Commerce Protocols
As AI agents flood the web, a fast-growing maze of protocols—from MCP and A2A to AdCP, UCP, and TAP—is emerging to power how bots buy ads, make payments, and transact online.
 
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Marketing Dive
Pepsi extends food-focused push for summer of soccer with ads, activations
The soda giant maintains “Soccer Deserves Pepsi” in a campaign that features soccer stars including David Beckham and Memo Ochoa.
 
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Adweek
Nike, McDonald’s, and Devin Booker Turned a Sneaker Drop Into a Desert Scavenger Hunt
To promote Derek Booker's new sneaker, Nike, McDonald’s, and Wieden+Kennedy turned Booker’s longtime habit of hiding signed, unreleased sneakers in public into a scavenger hunt.
 
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Blogging Wizard
Decentralized Social Media: What Creators Need To Know About Web3 Platforms
Most people don’t think about where their social media actually lives. Or who controls it. Or what happens to their content once it’s posted. They just assume the platform is...
 
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CMSWire
Capacity Adds Natural-Language Analytics to CX Platform
The new AI Analytics Assistant lets CX leaders query interaction data conversationally and receive instant charts, dashboards and reports.Continue reading...