Fine hotels have long sold the luxury beds, sheets, and bathrobes featured in their rooms to guests, including Marriott International, whose brands include W Hotels, The Ritz-Carlton, and Westin. Now, Marriott is expanding its retail offerings far beyond bed and bath, with a line of decor, furniture, and art it’s calling Design Shop.

The collection is launching with more than 75 pieces that are identical or similar to items found in Westin or W Hotels rooms. A wall sconce like those in rooms at the W Hotel location in New York’s Union Square, for example, retails for $210 and promises to do no less than transform “any wall into a moment of urban sophistication.”

Other items you might not expect to be ordering along with slippers and a scented candle from your favorite hotel include the bench at the foot of beds in the W Hotel in Union Square, made of wood and vegan leather (vinyl), priced at $2,890. Both of those pieces were designed by the Rockwell Group, the architecture and design firm that completed a $100 million renovation of the hotel in 2025, after originally designing it in 2001.

Offerings from Westin in the new design collection include an oak nightstand ($1,500) and a wool-covered down throw pillow ($518).

“We’ve always sold the basics: sheets, beds, towels, [and] candles,” Peggy Roe, EVP and chief customer officer at Marriott International, told Retail Brew. “This expansion is more to represent the lifestyle and design of our hotels…People get inspired when they stay with us, and they want to buy the things that they see in the hotels.”

Keep reading here.—AAN

The conversation around AI these days is reshaping retail as much as it’s reshaping everything else.

Walmart is changing, too. One way the retailer is keeping stores relevant is with technology and automation. Lately, Walmart has been experimenting with in-store tech and devices to help associates complete tasks faster and be more productive.

During Walmart Associates Week in Bentonville, Arkansas, executives showed some of the tech the company has been testing in both Walmart and club chain Sam’s Club stores.

Keep reading here.—VC

Trust is sticky, like an adhesive bandage. But that gooey residue rubs right off with some soap.

Dawn Dish Soap held onto its place as the most trusted brand in America for the second year in a row after dethroning Band-Aid, which held the title from 2022 to 2024 but is now No. 2 in the rankings, according to Morning Consult’s annual Most Trusted Brands report.

The report is based on a series of surveys conducted from January 1 through May 15 of this year asking consumers how much they trust brands to “do what is right.”

Keep reading here on Marketing Brew.—AM

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