If you have followed Soru from the start you will have already met Laura Wills, AKA The Fashion Bug Blog. We did our very first collaboration with her, all those years ago in the summer of 2018. Featuring only a few pieces, the stand out bestsellers were colourful rainbow hoop earrings that sold out instantly. Following on from this collaboration we went on to do 5 more collections together - more rainbows, but this time in pastel colours, we created a heart hoop earring that became part of the Soru identity and we did a Slim Aarons inspired poolside shoot that produced some of my favourite images for Soru.
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