Why Lay’s embraced bandwagon fandom for the World Cup.
July 16, 2026View Online | Sign Up | Shop
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Today is Thursday. Hailey Bieber is the latest celebrity to collab with Gap, this time on a ’90s-inspired denim line based around Bieber’s birth year, 1996. As far as we can tell, though, she won’t be dancing.

In today’s edition: