The humanity and AI of it all

Aerial scene of people walking over multicolored geometric pavement, with dramatic shadows creating diagonal patterns.

SAP News Center Newsletter

The humanity and AI of it all: the state of customer experience

CX is now a cross-functional discipline and the stakes for getting it wrong are higher than ever.

A hockey goaltender wearing a blue mask guards the crease, framed by the red metal goal and white mesh net.

Feature

Beyond the ice: how SAP & the NHL are investing in the next generation

The NHL/NHLPA Hockey Innovation Competition presented by SAP invites students to design practical, community-minded solutions that grow the game in more inclusive and sustainable ways.

Focused employee uses a laptop beneath dual computer screens beside sunlit industrial-style office windows.

Feature

SAP acknowledged as a Leader in Gartner Magic Quadrant for DTO Platforms

This is the first-ever Gartner Magic Quadrant for Digital Twin of an Organization Platforms.

Colorful cargo containers form a striking backdrop as a helmeted worker walks along the loading yard.

Feature

Connecting cargo: how live positioning is streamlining supply chains

A combination of container tracking technology and real-time data is revolutionizing supply chain visibility, enabling businesses to keep their inventories at efficient levels.

Smiling shop employee in a striped apron uses a tablet while standing beside stocked shelves and a checkout counter.

Feature

Omnichannel commerce & B2B transformation with the Advanced Success Plan

Modern B2B buyers expect seamless experiences across web, mobile, marketplaces, and partner portals.