How can publishers increase digital book sales and make more of their existing catalogs? Often, the biggest opportunities aren’t found in complex new technology, they’re hiding in content you already own.

In this practical webinar, publishing teams will learn how to identify missed revenue opportunities, optimize digital catalogs and backlist titles, strengthen book discoverability, and reconnect existing content with new readers. We’ll explore concrete, low-lift actions that can improve visibility across online retailers, search engines, and AI-powered discovery platforms, without requiring a major investment or additional staff.

Rather than adding to the noise around AI and digital transformation, this session focuses on achievable improvements your team can begin implementing immediately.

Identify digital revenue your catalog may be leaving on the table
Improve metadata and content discoverability across search, retail, and AI platforms
Renew interest in backlist titles and reach new audiences
Remove common barriers that limit digital sales performance
Build a practical Day-One digital strategy that turns quick wins into sustained growth

Moderated by David Walter, BookInsights.ai

17 years in publishing data and insights, most recently as Executive Director of Client Development at Circana (Nielsen BookScan), working with 200+ publishers across the US. David helped build award-winning data tools, launched new tracking services, and delivered insights to some of the biggest names in the industry.

Sarah Arbuthnot, Supadu

Sarah is President of Supadu, the leading metadata, website eCommerce platform serving over 300 publishers worldwide. With a background in digital strategy and global eCommerce for major brands, she now helps publishers drive direct-to-consumer growth and enhance their digital presence and enable all books in any format to be accessible to all readers.

Christen Thompson, Arcadia Publishing

Christen is Director of D2C Sales and Digital Strategy at Arcadia Publishing, where she leads the publisher’s direct-to-consumer ecommerce strategy and digital growth initiatives. She brings more than a decade of experience across publishing, ecommerce, and bookselling to the conversation, with a particular focus on turning publisher-owned digital channels into stronger, smarter revenue engines. Christen is also co-founder and co-owner of Itinerant Literate Books, an independent bookstore in North Charleston, South Carolina. Christen has written for Publishers Weekly and has spoken on D2C strategy and ecommerce for publishing-industry audiences.

Keith Riegert, The Stable Book Group

Keith is the President of The Stable Book Group, which includes Ulysses Press, She Writes Press, VeloPress Books, Trafalgar Square Books, and Skybox Press, as well as Stable Distribution (in partnership with Hachette Book Group). Keith is also CEO of Perfect Bound Technologies Corporation and a co-founder of the book publicity and digital marketing firm, Pacific & Court. Keith is a member of the board of advisors at NYU’s School of Professional Studies in the Center for Publishing where he also teaches Analytics and Consumer Insights. Keith also serves on the boards of the Independent Book Publishers Association (IBPA) and the AI firm, Inkbloom.

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