Feb. 21, 2025
| Today’s news and insights for food industry leaders
The purchase allows Celsius to add a fast-growing beverage popular with young women while better positioning it to compete against rivals Red Bull and Monster.
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The brand, which contains ingredients like ashwagandha, has gained traction in the growing alcohol-free category as consumers push for more better-for-you options.
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Blue Diamond’s snack collaboration with Mike’s Hot Honey and Noosa Yoghurt’s “swicy” flavor aim to capitalize on the viral popularity of sweet heat.
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Today, consumers want better-for-me and indulgence, affordability and sustainability. Not every ingredient can deliver. Nuts can. See how ofi can help you convert.
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The food industry giant doubled its digital, data and technology investments since 2019 as it pursues enhanced capabilities and supply chain optimization.
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To win in today’s crowded market, brands must understand exactly what consumers seek in plant-based proteins. In this infographic, learn how to satisfy preferences for taste, affordability and clean ingredients.
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