23 April 2025 - As World Table Tennis Day is celebrated today, we highlight the work of Tanjun Associate LLP. This organisation uses table tennis as a vehicle for lasting environmental and social impact in rural communities in India, with the support from the International Olympic Committee (IOC) and the International Table Tennis Federation Foundation (ITTF Foundation).

Tanjun Associate LLP introduced table tennis to a region in northern India primarily inhabited by farmers who rely on agriculture as their only source of income. Tanjun aims to empower marginalised women from these areas by equipping them with the skills to develop sustainable bamboo sports equipment, encouraging not only environmentally friendly practices, but also lasting social change in the mountainous and forest-covered regions below the Himalayas.