Culture is more than perks, it’s the foundation of workforce engagement.

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Friday, August 15, 2025

BrandCulture

Beyond The Foosball Table: Company Culture and Workforce Engagement

Blogging Wizard

The Art Of The Caption: How To Write Social Media Copy That Converts

Do you struggle to write meaningful captions every time you publish a post to social media? A lot of marketers spend too little time coming up with captions for their...

Blogging Wizard

Affiliate Links On Social Media: The Do’s And Don’ts For Earning Ethically

Do you promote affiliate links on social media but aren’t sure if you’re doing it right? Affiliate marketing has become a lucrative way for businesses, influencers and creators alike to...

Social Media Today

LinkedIn Expands Access to AI-Assisted Job Summaries

More regions can now access LinkedIn's AI job summary tool.

Search Engine Roundtable

Daily Search Forum Recap: August 14, 2025

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.Microsoft says SEOs need to do the click studies to see if AI search clicks lead to conversions or not...

ON-DEMAND TRAINING

American Marketing Association

Brand Strategy 101

Learn how brand commitment, brand voice, design and implementation create the impactful brand strategy you need.

American Marketing Association

AI Skills and Trends for 2025

Digital communications and generative AI are in a constant state of flux. Traditional media continue to shrink and marketers must learn to adapt to the paid, earned, shared, and owned landscape. But what new developments are on the horizon and how will they alter your workflow and customer relationships?

Hubspot

How to use AI tools in your Instagram strategy: Tips from HubSpot’s global head of brand marketing

For anyone struggling with using AI in Instagram marketing, now is definitely the time to learn.

Search Engine Roundtable

Microsoft: SEOs Need To Study Clicks To Conversions From AI Search

Fabrice Canel from the Microsoft Bing team said that search engines, like Bing, have "limited visibility" into the conversions after the click from AI search and it is up to the SEO community to conduct those studies.

Adweek

Disney Reorgs Marketing Leadership Ahead of Disney+ and Hulu Merge

Asad Ayaz to lead Disney Entertainment Marketing while Shannon Ryan takes on new DTC duties.

Adweek

Perplexity Will Advertise on Theo Von’s Podcast To Answer Questions in Real Time

The search startup’s real-time capabilities sync with the host’s on-air style, where fact-checks and quick pivots are part of the script.

CMSWire

Why a Strong Taxonomy Is the Backbone of Exceptional Customer Experience

From AI-powered tagging to SEO boosts, structured content organization drives engagement and business results.Continue reading...

Digiday

How marketers enhance cross-functional collaboration and avoid campaign misalignment

Seth Godin Marketing

“And now, a word from our sponsor”

Not really. Just a post about sponsors. Even if you don’t run a media company, the way media companies run matters. That’s because media shapes our culture and how we spend our time. There are three kinds of ad models, and it’s easy to confuse them.

EVENTS & LIVE TRAINING