Well Elves, we’re in the middle of another scorcher, but there are signs of seasonal change and the distant jingling of bells can be heard…If you’ve hit the shops recently, not only will you have spotted all the autumn and winter clothing creeping in, but some retailers have gone further. Home Bargains has announced its Christmas 2025 range, in stores from the start of September. Get a sneak preview here and then enjoy the rest of this week’s newsletter! Love Elf Amy x

Santa was spotted sunning himself at the seaside in Yorkshire this month! The Big Man took a special holiday to help put Bridlington on the map as they launched ‘Bridmas’ - to encourage visitors to return to the town, all year round. The event included a tinsel-decked train, Christmas trees decorated with buckets and spades and a local choir singing Christmas carols (accompanied by the seagulls). Even The Grinch was spotted grumbling about the sunny seaside festivities!