Hi there,

AI is changing the way marketers approach programmatic advertising through interfaces and tools that are becoming more accessible and adaptable. From generative AI to real-time creative personalization, the space is moving quickly.

Download our new “Field Guide to AI-Powered Programmatic Platforms” to learn more about the current landscape, what’s changing, and what’s next. Inside, you’ll find guidance on what to look for in a platform, key features to prioritize, and how AI tools are supporting smarter, more streamlined strategies.

Best,
Arielle Feger
Senior Analyst
EMARKETER
 
Made possible by MiQ