The Edgewell personal care brand’s in-house team created a fantastical, Willy Wonka-esque lab that...

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Tuesday, March 31, 2026

Marketing Dive

Campaign Trail: Billie designed a surreal world with women in mind

The Edgewell personal care brand’s in-house team created a fantastical, Willy Wonka-esque lab that swaps candy for clouds of shaving foam.

Social Media Today

Google offers new Demand Gen ad campaign features

The latest update includes AI-powered video generation and improved YouTube Creator Partnerships.

Search Engine Roundtable

Is Google Ditching Blue Background For AI Citations?

New test places AI Overview citations on a white background without throwing any shade behind it.

Search Engine Roundtable

Bing Shopping Tests AI-Based Recommendations

Bing is testing a new AI-based recommendations section in the Shopping Tab. Bing adds this block to the top of the results, and shows AI-citations at the top right.

Adweek

EXCLUSIVE: CourtAvenue Acquires GTX Solutions to Bolster Enterprise Data And AI Capabilities

The independent agency plans to grow the consultancy and embed it across its client base as demand grows for systems that can connect and activate data in real time.

ON-DEMAND TRAINING

American Marketing Association

Social Media Strategy and Proving ROI

Incorporate the latest platform trends for an effective campaign that delivers results and track them using attribution tools to create a comprehensive report.

American Marketing Association

Artificial Intelligence (AI) for Marketing Professionals

This course covers the phases of AI, such as rule-based AI, machine learning, deep learning, and generative AI, to provide a solid foundation of AI principles. Learn the impact of AI systems and how to leverage these tools to perform marketing tasks such as persona development, search engine optimization (SEO), and content generation and personalization.

Digiday

Pinterest bets measurement and SMBs will boost performance revenue

Vik Gupta (vp, gm of monetization) has been tasked with strengthening Pinterest’s push to become a permanent media plan fixture.

Adweek

Director Billy Boman’s Rules for Rewriting Ads With AI

After his stunt for Fiverr caused a stir, ADWEEK talks to the director about how AI is changing his work

Digiday

Media Buying Briefing: What will Meta’s and YouTube’s legal losses mean for the marketplace?

As Meta and YouTube suffer defeats with damages in court, will media buyers steer clients away from them? Unlikely for now.

Hubspot

AI content optimization: How to get found in Google and AI search in 2026

I've spent most of the last 10 years writing, managing, and improving content to reach internet audiences. But even for an ol' marketer like me, AI content optimization was hard at first.

Chief Marketer

Five Questions To Ask Before Handing The Keys To Your Programmatic Partner

If you’re evaluating a programmatic partner right now, the demo probably looks great. The pipes connect, the UI is tidy, and the road map sounds like it was written for your exact pain points. That’s the easy part.

Buffer

8 Essential Social Media Collaboration Tools — Tried + Tested by the Buffer Marketing Team

Here's a list of the best social media collaboration tools out there, including the ones we enjoy using here at Buffer.

Brain Pickings

A Stoic’s Key to Peace of Mind: Seneca on the Antidote to Anxiety

"There are more things ... likely to frighten us than there are to crush us; we suffer more often in imagination than in reality."

EVENTS & LIVE TRAINING