Iza, I was running a multi million-dollar business, and every morning I was Claude's unpaid intern. Open a new chat, then: drag in the offer doc drag in the brand voice doc paste last month's promo connect it to my value email stack share the same Drive link for the third time that week
Then explain who we are, who we sell to and how we sound… Again. (Yup, it'd lose its mind each time!) The answers were brilliant. They just started from zero every single time, and I was the one carrying the whole business around in my head. So we sat down and fixed it for good. We gave our AI a memory. Every value email, every promo, every offer, even the half-baked product ideas, all in one place: Notion. It has become our true SECOND BRAIN. Now I open Claude, ask for what I need, and it already knows. No files. No briefing. No "as I mentioned before." And then the bit I didn't see coming. New people on the team get the same access, and within days they know the business almost as well as the AI does. (Yes, even if you hired a VA, brought in a copywriter for a single task, or asked your spouse to help, they'd understand it just as well as you do!) |
