This post was created in partnership with Nielsen Instead of chasing consumers and their fragmented viewing habits, marketers need to adapt how they measure, target, and capture audiences as lines blur between platforms.
This week’s hot takes on hot topics in experiential marketing cover toy-sized pop-ups, a Fantasy Foodball Pool, and live from New York, it’s The SNL50 Experience.
Google updated its review snippet documentation to recommend that ratings should be accompanied by a review comment and author's name. This is a recommendation and not a requirement, but it seems like a strong recommendation.
Struggling with AI tools? Learn to choose wisely, overcome misconceptions, and build skills for generative AI success. Read more. Read the full article at MarketingProfs