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| Hello awha hawhwa, |
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the financing round of FREDA has just started. Behind the food start-up is Philipp Kraiss, co-founder of mymuesli and one of the best-known food entrepreneurs in Germany – who is now once again building a brand with significant scaling potential. Renowned food VCs like FoodLabs, Graphit NeoTaste and Combination Ventures have already invested.
With 5 million euros in sales in the last twelve months and 1st place in Stiftung Warentest, FREDA is already showing a strong product-market fit. The company is conquering the top class of the food industry – the frozen food segment – with high-quality, healthy and functional ready meals and is deliberately gaining market share while established suppliers are stagnating.
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A central growth driver is co-creations with leading food influencers. Together with creators like Sven Teichmann, Stefano Zarrella and Healthy Mandy, FREDA develops its own products that are launched directly in their communities. Millions of followers on Instagram, TikTok and YouTube create enormous reach – and a new form of community-driven food brand building.
At the same time, FREDA is expanding its presence in retail: Kaufland is already listed, BILLA in Austria is signed, while other retail chains are in the pipeline. |
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| INVESTMENT HIGHLIGHTS |
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Industry: Convenience Frozen Food |
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>5 million € sales (last 12 months): proven product and channel fit. |
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Strong sales growth: 2.5x achieved from 2024 to 2025. |
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Stiftung Warentest winner: Independent validation of product quality. |
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Listings at Kaufland & BILLA (840+ POS DE/AT): Commercial viability is proven – wide shelf presence with further roll-out potential. |
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Founder-Edge through mymuesli-DNA: The team brings the blueprint for building a love brand, multi-channel scaling, and exit experience. |
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Strong existing investors: Backing from experienced food VCs such as
Food Labs, Graphit NeoTaste, Combination Ventures and industry angel Kagan Sümer (founder of Gorillas). |
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| What does FREDA do? |
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| FREDA develops and sells high-quality and functional frozen products that reinterpret classic favorite dishes. The range currently includes pizza and other Italian and international ready meals, which are deliberately designed for functionality, high-quality ingredients, and strong taste. With this, FREDA addresses the growing trend towards conscious, functional nutrition without sacrificing enjoyment. The company's goal is to improve popular frozen food classics from a nutritional perspective and thus create a new generation of convenience products. The products are sold both directly through the company's own online shop and increasingly through stationary food retail, through which FREDA is gradually building a scalable food brand in the European frozen food market. |
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| Companisto GmbH |
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Köpenicker Str. 154, 10997 Berlin
Managing Director: Tamo Zwinge, LL. M. and David Rhotert
Amtsgericht: Berlin Charlottenburg HRB 132811 B
VAT-ID: DE 276 014 929
Phone: +49 30 330 837 49
Email: service@companisto.com |
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| You receive this newsletter because you have subscribed to it. You can unsubscribe at any time via the unsubscribe link. |
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| The acquisition of the offered securities and investments is associated with considerable risks and can lead to the complete loss of the invested assets. The expected yield is not guaranteed and may be lower. Whether it is a security or an asset investment can be seen in the description of the investment opportunity. |
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